DEAR TOSTITOS: THANKS FOR THE HINT

Chips are such a solid snack option. What other food is as versatile as a chip? They go with salsa. They go with queso. They go with guac. They go with meat and beans and vegetables. They go with the pool. They go with cookouts. They go with car rides. They go with lunch. They go with dinner. They can be found at home. They can be found at friends’ houses. They can be found at restaurants. They can be found in vending machines. Whenever, wherever, with whatever chips will never let you down. 

In and of themselves, chips have a fascinating variety. Textures, flavors, health content, you name it there is something for everyone. I have to admit that some of the flavors are definitely there solely for the bold, but if you’re feeling like putting your taste buds (and possibly your gag reflex) up to the test, nothing wrong with trying it out. Then there’s the option for those counting every calorie. Poppable options. Stackable options. Dippable options. Low carb options. Low fat options. Nothing but air and cardboard taste option. Whatever floats your boat.

While there are whole grocery store aisles dedicated to the wonderfulness that is the chip, my preference is the tortilla variety. Partially because it reminds me of the word turtle, which makes me think of those adorable animals. Turtles also have an interesting variety. From super tiny to the size of boulders. From young to literally dinosaurs. And also from shy to carnivore. They’re such a funny species. Can we take a moment, as well, to appreciate their shells. Mainly how they can curl up into their shells. The OG work from home life.

Where was I? Tortilla chips! Crunchy. Salty. Flavorful. Tasty. A perfect base for nachos. An awesome dipping accessory. Fantastic to eat as is. How could you possibly go wrong?! Especially with Tostitos upping their game as of late. I’m not sure who, I’m not 100% sure when, I for sure don’t know where, or why, or how. But I do know what happened. We got graced with tortilla chips flavored with just a hint of something else.

Normally, I’m not a big fan of hints. My guessing skills are subpar at best and I usually don’t like to spend 30 minutes trying to figure out something that you could just tell me in 30 seconds. Why send me down multiple rabbit holes to answer a riddle that will do nothing for me in life. So I know what’s black, white, and red all over. You don’t see me getting promoted for that. Or on scavenger hunts … do I remember where I lost my first tooth or where the city founder loved to go eat lunch? Not even in the slightest. What an unhelpful hint. I guess we’ll be stuck here on the first clue until time travel gets invented.

Despite my experience with hints that involve a mental action on my end, Tostitos has finally given me a hint that I can get behind. Some of the strange chip flavors dive right off the deep end and give you an all or nothing experiment taste wise. Our salsa sharing friends, though, decided that people should be able to get a more mild experience. A hint of lime. A hint of spicy queso. A hint of guacamole. My goodness where have these been my whole life? You get the flavor hint and put on the best tortilla chip on the grocery market. Quality on quality. Win win.

The best part of the hinted chips is that you can up your flavor profile on them. It’s a customizable experience. Unlike a barbecue chip which is a standalone item, you can mix and match your chips and dips for the ultimate feelings snack. Dip the hint of spicy queso in actual queso. Or switch it up and get the queso and salsa combo we’ve been creating since Luncahbles were invented. Put that hint of lime in some guacamole. Or some barbecue sauce to switch things up. Obviously a hint of guac gets upped big time in the mean green dipping machine, but mix some cheese or tomato based options in for a different game. 

And why stop there? Throw some more spices on there! It’s a hint so that you can customize to your liking. So what are you waiting for? Tostitos gave you the power to create. In a manner that involves no more effort than opening a bag and a can. Then kicking it however you want to enjoy in whatever fashion you choose.

Alright, jumping off my pedestal for now. If you know someone who would enjoy this post and want to share it with them, that would be awesome. Sharing is caring, after all. Don’t forget to subscribe to get these in your inbox twice weekly and follow TRP on Twitter for frequent musings. Thanks for reading!


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